The Fifth Phase, with Dr Mark Powell

Mark Powell PhD delivers a new take on the possibilities of AI, described in terms of opportunity and new ways of thinking.

He argues that business spends too much time collecting and storing data, wasting money on data lakes in which many IT departments have drowned without being able to deliver useful insights to business leaders. Put another way, data may be the new oil, but to-date we have only built oil depots.

The Fifth Phase analyses ways to turn data into useful products, going back to the drivers of real business value and deciding what insights would help realize that value.

Grab a ten-minute listen on Apple, Acast, Amazon, Deezer, Spotify and Strand – and wherever you get your podcasts.