Anthony Tasgal (aka ‘Tas’) joins Toby Chapman-Dawe on the Strand Review of Books.
To give you a little background, Tas has written six other business books including The Consumer Behaviour Book and The Storytelling Book, and is a self-described ‘man of many lanyards’ as a trainer, author, TEDx speaker, brand strategist and lecturer.
The Classical Marketing Book delivers an energising, wild flight-of-thought spin through insights, ideas and conundrums from acronymous fish to a plea to ‘be more Caesar.’ The book is highly enjoyable and a great read, published by LID Publishing and of course available from Amazon and all good bookshops.
