๐ข๐ป ๐ฎ๐ถ๐ฟ ๐ป๐ผ๐! Ten minutes with Anthony “Tas” Tasgal on his tremendous new book, ๐๐ฉ๐ฆ ๐๐ณ๐ต ๐ช๐ฏ ๐๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐๐ฐ๐ฐ๐ฌ.
In a book with section headings such as ๐๐ฐ๐ธโ๐ด ๐บ๐ฐ๐ถ๐ณ ๐ฎ๐ข๐บ๐ฐ๐ฏ๐ฏ๐ข๐ช๐ด๐ฆ, ๐๐ฉ๐ฆ ๐๐ณ๐ฆ๐ฆ๐ฌ๐ด ๐ฉ๐ข๐ฅ ๐ข ๐ธ๐ฐ๐ณ๐ฅ ๐ง๐ฐ๐ณ ๐ช๐ต and ๐๐ฉ๐ฆ ๐ฎ๐ฐ๐ฏ๐ด๐ต๐ณ๐ฐ๐ถ๐ด ๐ธ๐ฐ๐ณ๐ด๐ฉ๐ช๐ฑ ๐ฐ๐ง ๐ง๐ข๐ค๐ต๐ด, let’s ask the key question: whatโs ๐๐๐ ๐ผ๐ง๐ฉ ๐๐ฃ ๐๐๐ง๐ ๐๐ฉ๐๐ฃ๐ ๐ฝ๐ค๐ค๐ about, and why should Percy Punter purchase it?
Well, apart from revealing that Tom Lehrer was a professor of mathematics at Harvard, ๐๐ฉ๐ฆ ๐๐ณ๐ต ๐ช๐ฏ ๐๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐๐ฐ๐ฐ๐ฌ is a positive romp through creativity, and challenges the notion that marketing is or should be a purely scientific discipline.
Enjoy listening to Tas stick the boot into received wisdom wherever you get your podcasts. Thank you to Teya Ucherdzhieva at LID Publishing for making this happen. Buy the book from Amazon, search ๐๐ฉ๐ฆ ๐๐ณ๐ต ๐ช๐ฏ ๐๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐๐ฐ๐ฐ๐ฌ.
Listen on
๐๐ฐ๐ฎ๐๐ https://lnkd.in/e92P7pdc
๐๐บ๐ฎ๐๐ผ๐ป https://lnkd.in/ef3yaBk8
๐๐ฝ๐ฝ๐น๐ฒ https://lnkd.in/eSgXkUZq
๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ https://lnkd.in/eeKTcvJh
๐ฆ๐๐ฟ๐ฎ๐ป๐ฑ https://lnkd.in/ey7hZrjd
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