Paul Schoemaker joins Toby Chapman-Dawe on the Strand Review of Books.
Much of Paulโs work reflects the cognitive, emotional, and social biases many of us prone to, from descriptive insights to prescriptive recommendations based on normative theories and time-tested heuristic approaches. In my own words, Paul knows what makes us tick – or not!
Paul talks us through more than a decade of business columns written for Inc.com, including โdealing with turbulent timesโ and managing change.