Robin Sieger, success, and customer satisfaction

World-renowned speaker and thinker Robin Sieger ( asks “Would you go to a film if someone said it was satisfactory?” and “Would you go to a restaurant if someone said the food was satisfactory?”

Why do we use customer satisfaction scores to measure success?

By the way, if you’re looking for a conference keynote speaker, plead with Robin; he’s quite picky these days. I’ll put in a good word for you…

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