B2B Marketing Fundamentals, with the author, Kate

Kate Mackie joins Toby Chapman-Dawe on the Strand Review of Books.

Welcome to Kate Mackie, author of B2B Marketing Fundamentals โ€“ Drive impact across brand, reputation, relationships and revenue, joining me on the Strand Review of Books https://strand-uk.com/strand-reviews/

Kate is a Fellow of the Chartered Institute of Marketing, an alumnus of the Instititute for Real Growth, a member of the Marketing Society where she was nominated as Most Influential Marketer of the year 2023, and is currently a Partner at EY, where she leads global marketing.

Kate Mackie
Kate Mackie, Strand Review of Books, https://strand-uk.com/strand-reviews/