19/05/2022

Testimonial

Here’s what one client thinks of Strand’s services: “When I brief Strand, I have total confidence that the final job will be done exactly as we want. I find your service invaluable and unique, and see Strand as an extension of the team, not a supplier. I am really happy to recommend Strand to any…

30/09/2021

The True Foundation of Business is Trust

Thoroughly modern management is focused, for the large part, on the definition, automation and industrialization of business processes. For example, today’s sales process is seen as a function of pipeline, qualification, and deal-closure, all to be measured and managed. And note the use of the word ‘process’ next to ‘sales.’ The true foundation of business…

26/06/2019

Sales psychology & relationships

In the past, perpetual licenses and support contracts were handled exclusively by sales teams, and the company Sales Director was responsible for near-100% of revenue. Speaking with many software companies, I now know that the effect of cloud and saas is dawning on many software companies. For them, more than 80% of revenue comes from…