More than 500 people are now registered on the Customer Catalyst Conference hub.
04/11/2021
04/10/2021
Good-bye sales teams?
If buyers have better-than 75% decided on what to buy *before* they engage with a company, is there any room for the sales team? Some while back, the sales director of a large software company admitted to me that the customer support team brought in more revenue than the sales team. The support agents would…
26/06/2019
Sales psychology & relationships
In the past, perpetual licenses and support contracts were handled exclusively by sales teams, and the company Sales Director was responsible for near-100% of revenue. Speaking with many software companies, I now know that the effect of cloud and saas is dawning on many software companies. For them, more than 80% of revenue comes from…